With the increased globalization of markets, competition among market players has become more severe. In this competitive market, one of the most important factors is the achievement of customer satisfaction and excellence in service. Although the concept of customer satisfaction in customer oriented management is not new, the relationship between customers and corporations has been changing almost daily. Customers are becoming the absolute entity for corporations as the final decision makers for business deals and purchases of products. All organizations exist to serve a customer. Customers are real people, not account numbers or enterprise names. Because of this, customer buying decisions are very often made for emotional reasons. It is therefore most important to understand customers, their level of satisfaction, and their opinions of an enterprise, as well as their opinions of its competitors, if the enterprise is to grow and improve its market share. SWOT analysis can also play a role in understanding customers. Peter Drucker, the highly regarded management scholar and writer, stated, “The only valid definition of business purpose is to create a customer. †Successful organizations of the future will be those that can provide goods and services to the customers who want it, where they want it, and in the quantity and at the price they want it, thereby delighting rather than merely satisfying customers. Customer delight will lead to loyalty, which is one of the critical indicators used to measure the success of a marketing strategy. Services cannot, however, be performed without some form of relationship between the producer and the consumer and cannot be stored and retained for later use in the way typical of many tangible goods. Business corporations make efforts to create and provide their customers with higher value added, which consists of elements such as lower prices, additional benefits, and uniqueness in services. With rapid advances in information and communications technology, corporations can take advantage of the emerging IT systems to create infrastructure within the organization to improve responsiveness to customer needs and to track those needs, thereby improving customer satisfaction significantly. Top management should be aware of how to tap the power of IT to enhance customer services, resulting in better service quality and streamlining of processes. Here is an example where you can find that why customers are important for the existence of a company or organization EXAMPLE 1: Auto insurance companies require information about people who live with you Are car insurers allowed to require information about the people who live with you for your auto insurance policy? The very idea of an auto insurance company demanding such information from you may seem offensive. After all, what business is it of theirs, who lives in your house—particularly if you are the only person driving the insured car? Insurance companies must consider a variety of factors before determining the final price of your auto insurance policy. Remember that the insurance provider is not only insuring the price of the car, but also insuring the welfare and wellbeing of each passenger involved in a collision The insurance company will insist that anyone who lives in the same house, and who frequently or irregularly operates the same vehicle as an insured driver, must be accounted for on the policy and must take accountability as a second driver. Therefore, if a child becomes of legal age, then the insurance company will usually insist that he or she is officially added to the policy, unless they have their own separate policy. Does the insurance company have the right to ask about other drivers in your home? Definitely. The insurance company is trying to decide if they want to invest in your driving safety. Also bear in mind that the National Highway Traffic Safety Administration (NHTSA) requires insurance companies to ask for this information, as this shows the company to be a legitimate and licensed insurance provider. Since the insurance company is required to ask this question, they must be given an answer pertaining to all members of the immediate family, and their driving history. This information will help the company to assign a proper auto insurance rating, and will ultimately decide the amount of risk involved. Always answer this question truthfully. Though nobody enjoys invasive questioning, when it comes to insurance policies, these questions must be answered. After all, you as a primary motorist want to disclose any possible scenarios to the insurance company well in advance of a contract being signed. Whenever a surprise scenario occurs (something not listed on the policy) then it is usually not covered. Not truthfully answering questions is tantamount to misrepresentation. This will result in a denial of all claims and a cancellation of the policy. So you may easily conclude that why organization need people as customers. Let’s take one more example The marketing concept and philosophy is one of the simplest ideas in marketing, and at the same time, it is also one of the most important marketing philosophies. At its very core are the customer and his or her satisfaction. The marketing concept and philosophy states that the organization should strive to satisfy its customers’ wants and needs while meeting the organization’s goals. In simple terms, “the customer is kingâ€. The implication of the marketing concept is very important for management. It is not something that the marketing department administers, nor is it the sole domain of the marketing department. Rather, it is adopted by the entire organization. From top management to the lowest levels and across all departments of the organization, it is a philosophy or way of doing business.
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The EPA: Can It, Will It Save Our Environment? Pollution of our environment is an issue that concerns each and every one of us. "The threat of environmental degradation now looms greater than the threat of nuclear war." Patrick Henry said, "I know no way of judging the future but by the past." In the past man has trampled on the environment. "The word 'ecology' means 'a study of home.'" It means discovering what damage man has done, then finding ways to fix it.The Environmental Protection Agency is trying to fix our home, the planet Earth. Destruction of forests, land degradation, atmosperic contamination, and water scarcity are some of the major environmental problems. In 1970, the EPA was created by President Nixon to protect the public health and environment. The cancer-causing DDT was banned in 1972 and was found accumulating in the food chain. The use of lead in gasoline was phased out in '73 which caused lead levels to drop 98%. In '74 the agency required drinking water to be physically and chemically treated. CFCs were banned in '78 and a nation-wide toxic waste site cleanup program was developed in 1980. The EPA then evacuated Times Beach, Montana for dangerous levels of dioxin in soil, which was then criticized for its heavyhandedness and arrogance. Charges of mismanagement and undue political influence caused the head of the EPA to resign in '83. "The deputy director resigns because of charges of making a 'hit list' of employees to be hired, fired, or promoted because of political leanings. The former head of the toxic waste cleanup is found guilty of perjury and obstructing congressional inquiry. A regulation requiring treatment of hazardous wastes before disposal underground was made in 1984." The spill of the Exxon Valdez caused the Environmental Protection Agency to be ctiticized for slow response in '89. Texas Eastern Gas Pipeline was fined $15 million for the contamination of PCB at 89 sites in '90. They were also required to pay $750 million in cleanups. "The EPA then develops the new Clean Air Act which required states to demonstrate progress toward meeting national air quality standards for harmful pollutants such as smog and carbon monoxide." The EPA issued a report in 1990 ranking the most serious threats to the environment and to human health. The highest-risk problems to human health are air pollution, exposure to toxic chemicals, and pollution of drinking water. In '91, $25 million in fines was given by Exxon Corporation and Exxon Shipping and the U.S. and Alaskan governments received $100 million. They also estimated a $900 million redemption fund.
12/23/2019 0 Comments Mills Paper (Sociology) Essay Example | Topics and Well Written Essays - 2000 wordsMills Paper (Sociology) - Essay Example Depending on family and relationship history forms of violence differ by cause, etiology, manifestation, and impact. Although an act of violence, a “hit,†directed at a current or former intimate partner may appropriately be labeled “intimate partner violence,†as Sue Osthoff explained, “a hit is not a hit. Context matters. A lot. A whole lot†(2002:1540). Not all “hits†are created equal. In recent years, and increasingly, practitioners, researchers, and advocates, are considering distinctions among types of violence and specifically re-asserting and clarifying violence as a particular dynamic. From the perspective of Mill’s personal trouble, violence is characterized by a systemic pattern of behavior (rather than isolated acts of violence) that establishes dominance over another person typically through intimidation, coercion, isolation, and terror-inducing violence and threats of violence (Dutton & Goodman, 2005:748). Power and control are central as motives for and impact of violence. The language of “coercive control†or “coercion†has also been used to describe the phenomenon of violence (Dutton & Goodman, 2005:748). Kelly and Johnson (2008) described coercive controlling violence (a concept previously labeled patriarchal terrorism and then intimate terrorism ) as “emotionally abusive intimidation, coercion, and control coupled with physical violence against partners†(Kelly & Johnson, 2008:478). Violence as “a personal trouble†is most often chracterized with battering, a term that has been used in some cases as a synonym for any violence against an intimate partner, regardless of context. Battering may, and typically does, include distinct acts of violence, however not all acts of violence are a component of battering (Osthoff, 2002:1535). Non-battering violence might include
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